Best Questions To Ask For Knowing The Company Business Model

General questions:

• Who are the main users of your product?
• What are the use cases you're targeting?
• How many people does your company have? How many are engineers? How many are in sales?

For enterprise products, you might want to ask:

• How many customers do they have? What's the customer growth rate (e.g. do they sign on a customer every month)?
• How long is their sales cycle (e.g. how long it usually takes them from talking to a potential customer to closing the contract)?
• How does their pricing structure work?
• How hard is it to integrate their product with their customers' systems?

For consumer products, you might want to ask:

• How many active users do they have? What's their user growth rate?
• How much does it cost to acquire a user? This is extremely important since the cost of user acquisition has been hailed as a startup killer 15.
• Do users pay to use the product? If not, how are they going to make money?
• What privacy measures do they take when handling users' data? E.g. you don’t want to work for the next Cambridge Analytica.